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TORONTO, Ont. – The Fair Deal For Our City Coalition today unveiled details of their public campaign strategy.


“We are mobilizing members of the community, labour organizations, social justice groups and concerned citizens to participate in this campaign,” said John Cartwright, President of the Toronto and York Region Labour Council, one of the founding organizations in the coalition.


The coalition has had 150,000 brochures printed explaining the issues of provincial downloading that have made it so financially difficult for the City. The flyer gives information about the financial crisis created by downloading from Queen’s Park and the failure to restore funding for public transit. It calls on voters to demand straight answers from every candidate in their ridings.


“We are going to create a powerful movement to raise the issue of a fair deal in key ridings in Toronto, through door-to-door canvassing, rallies, leafleting, phoning and electronic messaging,” said Katrina Miller of the Toronto Environmental Alliance. “It will be a non-partisan effort to win a commitment from all candidates to address the Fair Deal issue.”


To start with, the campaign will focus on eight ridings – Willowdale, Don Valley West, Scarborough-Guildwood, Scarborough Southwest, York South-Weston, Etobicoke-Lakeshore, Etobicoke North, and York West. The first canvassing and leafleting target is Don Valley West where Minister of Education Kathleen Wynne is facing Conservative Leader John Tory.


“Beginning in mid-September, you will also see our ads at over 300 transit shelters and recycling bins across the City,” Cartwright concluded.


The Fair Deal For Our City Coalition members include ACORN, African Canadian Social Development Council, Amalgamated Transit Union, Canadian Federation of Students (Ontario), Canadian Union of Public Employees, Chinese Canadian National Council (Toronto), Community Social Planning Council of Toronto, Federation of Metro Tenants Associations, Ontario Council of Agencies Serving Immigrants, Scarborough Civic Action Network, Toronto Coalition for Better Child Care, Toronto Environmental Alliance, Toronto & York Region Labour Council, Toronto Youth Cabinet, and the Urban Alliance on Race Relations.




John Cartwright              President, Toronto and York Region Labour Council                  416-999-5663

Katrina Miller                   Campaigns Director, Toronto Environmental Alliance                647-272-5024

Wendy Forbes                            CUPE Communications                                                              416-892-8716